Aromachology: the power of fragrances

What is aromachology?

Aromachology is the term used to describe the influence of scents on reactions, behavior and so on. Indeed, it has been scientifically proven that scents influence mood.

How does it work?

When we perceive a scent, our subconscious interprets the olfactory message. This process involves the limbic system, a set of brain structures located deep in the brain, which exerts a significant influence on memory, emotions and behavior. This brain region is crucial in the formation of memories, explaining how a simple odor can evoke a past memory. Some smells can trigger positive or negative physiological reactions, while others can directly influence our emotional or physical state, such as calming or joy. It's interesting to note that almost 75% of our daily emotions are influenced by the scents we perceive.

However, aromachology should not be confused with aromatherapy, which involves treating ailments with essential oils.

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